Skills Canada Alberta: LaunchPad

From Inception to Conception, invert720 Gives Students the Full Experience to Envision their Potential

The Challenge:

Skills Canada Alberta sees over 14,000 students walk through the doors to the Provincial competition each year. Participants need to be brought up to speed quickly and effectively.  LaunchPad was a brand new concept to Skills Canada Alberta, and so the process had to begin from just an idea. invert720 was tasked with the responsibility of making LaunchPad an unforgettable experience to introduce students to the world of Skills Canada in a very short window of time.

The Solution:

Imagine entering a room with a full-scale rock concert, Disneyland-style digital performance in front of you, up close and personal. Floor to ceiling widescreen, dramatic lights and sound booming all around you and a short video that shows students just how Skills Canada works and everything they have to offer. That is the stage that invert720 set for incoming students across the province to begin their Provincial Skills Canada Competition experience; six times an hour for two days! The Skills team has depended on invert720 to take care all of their audio-visual needs for their Opening and Closing Ceremonies for many years – and collaborated with the team to create a world of discovery to make their two-day 2015 competition the best yet.

“invert720 has allowed us to think creatively about programs we want to grow. We develop a vision and they take it to a new level with ideas we couldn’t even dream of. ”
– Shawna Bourke, Director of Communications and Programming for Skills Alberta

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